How to stand out in a crowd of CAs & CPAs


It’s true - most accountants have a CA or CPA qualification. Here’s how to stand out among your peers and impress your current or prospective leader.

You work in tax. You probably enjoy problem solving with a mathematical edge. Not to mention sifting through complex legislation to provide the best advice to your clients.

“What excites me about my job is finding complex matters, navigating through those, and then finding the various outcomes and options for my clients,” says Matt Coombs , Business Advisory Manager at Boroughs Australia.


“I also find it incredibly rewarding to bridge the gap between the legislators and clients, and finding those issues that need to be resolved, and ensuring that they're resolved in the best possible way.”

And you’re probably a major people person too.

Erin Coyle (née Shields), Director at Dixon Advisory, says “I love my job. I love talking to people – that’s my favourite part of my job … to actually work with the clients and their families.”


“I really enjoy working in tax because when you get it right, you can make massive impacts on peoples' lives, and you can minimize tax on a particular transaction, that can make a big difference to their retirement lifestyle and their investment decisions going forward,” adds Geoff Tierney, Partner at ESV.

“That gives me a real sense of achievement and pride.”

Sound familiar?


Make an impression

The Tax Institute is Australia’s leading professional association and educator in tax providing the best resources, professional development and networks.

The Institute’s education programs have been developed to provide students with a specific professional outcome. Offerings include a recognised postgraduate qualification, a Chartered Tax Adviser (CTA) designation and an education program approved by the Tax Practitioners Board (TPB), and more.

Lauren Whelan, Accountant at HLB Mann Judd, says, “Almost every graduate accountant does have their CA, so studying with the Tax Institute has helped me develop my career and really take the next step.”

“The Tax Institute is so unique compared to other education providers in that it focuses on practical application of the law, rather than theoretical interpretation," says Geoff.

Erin says, “You're learning from professionals who are at the coal face day in and day out, and advising their clients on the things that they're actually teaching you.”

The Tax Institute is the only body that specialises in taxation, with the most up-to-date resources, which are constantly reviewed and updated.

“They're practical people, they're not just academia, and that's what you want,” says Matthew.

Lauren adds, “You feel like you're a part of a community, that they're willing to support you as you take the next step in your career.

“Working in tax, it's so fast-paced that I really appreciate the opportunities I get to stay up-to-date with the ever-changing Australian tax system.”

Why wait? Stand out from the sea of CAs and CPAs and find out more about our education programs. Download an information pack here.

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